Starbucks Ice Cream: Coffee Chain To Test Treats In U.S. Stores By Neal McNamara
Photo Credit: Starbucks
The Starbucks line of ice cream treats were pioneered at the Seattle Roastery last summer.
SEATTLE, WA — An ice cream and coffee treat pioneered at Starbucks'
Seattle Roastery will be rolled out across the nation soon, beginning
first at 10 Starbucks Roastery stores in cities like Boston and New
York. The Starbucks affogato drinks are based on an Italian dessert and are
comprised of espresso poured over ice cream. After the Seattle-based
chain rolls out the dessert at the upscale Roastery stores, Starbucks
will test out the affogatos at 100 regular stores in Orange County,
California. Starbucks introduced the affogato treat in June at the Seattle
Roastery. The company offered the affogato in three different styles, as
well as ice cream treats with cold brew coffee. The cold brew float,
for example, was cold brewed coffee poured over ice cream. The cold brew
malted shake was a mixture of coffee, ice cream, malt and bourbon
barrel bitters. The drinks, which cost between $6 and $8.50 at the Seattle Roastery, have become a top-five menu item, according to Business Insider. The drinks will cost slightly less at the Orange County pilot stores.
The most expensive drink — the cold brew malted shake — will cost
$6.40. On Dec. 1, longtime CEO Howard Schultz announced that he would step down to focus on developing the upscale Starbucks Roastery stores. Patch